Hardys // Elevate Your Expectations
Retouching
Hardys // Elevate Your Expectations
Role: Creative Direction, Retouching
Company: Limehouse Creative
Client: Hardys Wines
Agency: Below + Beyond
CGI: Limehouse Creative
Working with the guys at Below + Beyond, we at Limehouse Creative helped realise a modern approach to advertising a heritage brand in this recent campaign for Hardys.
I took the brief and directed the CGI, spending time developing the two different environments, lighting, composition, and textures. Once rendered, I combined different passes, lighting setups and added subtle atmospherics to create the final images, all done at 18k resolution.